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What is Zero-Party Data?

by Dvir Doron
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Dvir Doron

By Dvir Doron

As General Manager, E-Commerce at EX.CO, Dvir leads the growth and expansion of the company’s content experiences business with a primary focus on e-commerce. Dvir previously managed marketing, sales, and business development as CMO and then General Manager, North America for Cedato, a leading video advertising technology platform which was later acquired by EX.CO. Before Cedato, Dvir was the founder and CEO of Exoview, a predictive exo-contextual optimization company.