Head of Product Marketing

What You’ll Do:

We are looking for a person of words, client value, and collaboration who can quickly understand technological concepts and features, continuously seek to communicate value to customers, and eat brilliant slide presentations for breakfast. You should have strong business acumen and love to deliver A-Z. You will:

• Develop and lead go-to-market strategies for new and existing products, develop messaging, framing, and packaging for the product, segment audiences, craft value propositions and outreach messaging.
• Transform new product releases and features into communicative materials for internal and external impact. Collaborate on planning and execution of new product launches.
• Craft compelling and differentiated product positioning. Create marketing collateral, including product guides, blog posts, one pagers and sales materials. Craft brilliant sales decks, lead RFPs, and feedback microcopy with a focus on effective storytelling.
• Conduct internal and external product training, walkthroughs, and produce FAQs, demos, and videos with strong presentation skills.
• Collaborate closely with product management, sales, customer success and marketing to develop and execute cohesive product messaging in the market, keep the market informed on our newest (and existing) offerings, and find ways to encourage usage of our products and features.

Our Story:

At the heart of every digital revolution, there's a story. Ours began in 2012, with a vision of empowering publishers to own their digital businesses with technology that helps them grow engagement and revenue.

Today, EX.CO is a leading video platform for publishers. Through machine learning and AI technology, we empower publishers to own their video content and monetization strategies, and maximize their revenue. Our OVP (Online Video Platform) offers global publishers unparalleled access to best-in-class ad serving, monetization, content automation, and video recommendation. 

Trusted by some of the leading publishers globally, including The Arena Group, CBSi, Hearst Newspapers, Nasdaq, VICE, and more, EX.CO’s platform helps publishers boost audience engagement and increase revenue. Our success is a direct result of our dedicated team located around the world and visionary backers including The Walt Disney Company, Saban Ventures, Viola Group, 83North, and Firstime Ventures.

At EX.CO's core is a passion for reimagining the video space for the open web and an unyielding commitment to supporting the media industry with advanced technology. And now, we're looking for remarkable talent like you to join the next chapter of our story.

What We’re Looking For:

• 5+ experience in marketing and/or storytelling 
• 2+ years of proven product marketing experience in B2B technology (experience in Ad-tech/Online media/Video is a big advantage)
• English speaker - Native level is a must
• Strong analytical skills and ability to translate data into insights.
• Ability to thrive in a fast-paced, collaborative environment
• Comfort with technology and a passion for storytelling.