EX.CO Cookie Policy

Policy last updated: April 18, 2022

Introduction

When you visit or access our Platform (including any websites or applications operated by us, or when you interact or engage with our Embedded Items), we use (and authorize third parties to use) web beacons, cookies, pixel tags, scripts, tags, SDK, API and other technologies (“Tracking Technologies“), as described below.

The Tracking Technologies allow us and third parties to automatically collect information about you and your online behavior, as well as your device (for example your computer or mobile device), in order to enhance your navigation on our Platform, improve our Platform performance and customize your experience on our Platform, deliver personalized ads and prevent fraud. We also use this information to collect statistics about the usage of our Platform, perform analytics, deliver content which is tailored to your interests and administer services to our users, advertisers, publishers, customers and partners.

How do we use Tracking Technologies?

We store Tracking Technologies when you visit or access our Platform (for example when you are visiting our Website or when you interact with the Embedded Items), or when you interact with content (whether User Content or EX.CO Content) – these are called “First Party Tracking Technologies”. In addition, Tracking Technologies are stored by other third parties (for example our analytics service providers, business partners and advertisers) who run content on our Platform – these are called “Third-Party Tracking Technologies”. Both types of Tracking Technologies may be stored either for the duration of your visit on our Platform or for repeat visits.

What are cookies?

Cookies are small pieces of text that a web server places on your computer or mobile device when you visit a webpage. A cookie file is stored in your web browser and allows the Service or a third-party to recognize you and make your next visit easier and the Service more useful to you.

What types of Tracking Technologies do we use?

There are five main types of Tracking Technologies:

Strictly Necessary Tracking Technologies – These Tracking Technologies are essential to enable you to login, navigate around and use the features of our Platform, or to provide a service requested by you (such as your username). We do not need to obtain your consent in order to use these cookies. These cookies can be used for security and integrity reasons – for example to detect violation of our policies, detect fraud and for support or security features.
Functionality Tracking Technologies – These Tracking Technologies allow our Platform to remember choices you make (such as your language) and provide enhanced and personalized features. For example, these cookies are used for authentication (to remember when you are logged in) and support other features of our Platform.
Performance Tracking Technologies – These Tracking Technologies collect information about your online activity (for example the duration of your visit on our Platform), including behavioral data and content engagement metrics. These cookies are used for analytics, research and to perform statistics (based on aggregated information).
Social Media Tracking Technologies – Our website may include social media features, such as the Facebook “Like” or “Share” buttons. These features are either hosted by a third party or hosted directly on our Platform. Your interactions with these features are governed by the privacy statement of the company providing these features.

The Tracking Technologies listed below are used both on the Website, video player and on the Embedded Items:

Tracking Technology	Type	Purpose
Google Analytics	Third-Party Tracking Technologies	Performance Tracking Technologies This cookie is used to collect information about how visitors use our Platform. We use the information to compile reports and to help us improve the Platform. The cookies collect the number of visitors to the Platform, where visitors have come to the Platform from and the pages they visited. Privacy Policy
reCAPTCHA	Third-Party Tracking Technologies	Performance Tracking Technologies We have implemented Google’s Invisible reCAPTCHA technology on our site. Use of the Invisible reCAPTCHA is subject to the Google Privacy Policy and Terms of Use
Registration cookie	First-Party Tracking Technologies	Strictly Necessary Tracking Technologies This cookie is used to save and authenticate data about Users who log in to our Platform
AdX, AdSense & DoubleClick	Third-Party Tracking Technologies	Advertising Tracking Technologies These cookies are used to collect data used for conversion tracking and audience retargeting of advertising campaign. Privacy Policy
YouTube API	Third-Party Tracking Technologies	Performance Tracking Technologies Our Platform uses YouTube API to enable our users to embed videos that are hosted on YouTube servers. Privacy Policy
AppNexus	Third-Party Tracking Technologies	Advertising Tracking Technologies This cookie is used to collect data used for conversion tracking and audience retargeting of advertising campaign. Privacy Policy
Oath	Third-Party Tracking Technologies	Advertising Tracking Technologies This cookie is used to collect data used for conversion tracking and audience retargeting of advertising campaign. Privacy Policy
Bing	Third-Party Tracking Technologies	Advertising Tracking Technologies We use Bing Ads to show you personalized ads. These cookies keep track of your surfing behavior, and help us understand how our Bing campaigns perform by tracking actions on our websites once ads have been clicked. Microsoft Privacy Policy
Facebook	Third-Party Tracking Technologies	Social Media Tracking Technologies Facebook store cookies which allow the Facebook “Like” social sharing functionality but only if you click on the Facebook “Like” button on our Platform or log in to the Platform using your Facebook account. Privacy Policy
Twitter	Third-Party Tracking Technologies	Social Media Tracking Technologies These cookies allows you tweet about EX.CO content Privacy Policy
Outbrain	Third-Party Tracking Technologies	Advertising Tracking Technologies This cookie is used to collect data used for recommending relevant related content. Privacy Policy
Moat	Third-Party Tracking Technologies	Strictly Necessary Tracking Technologies We use Moat for the purpose of fraud detection and prevention Privacy Policy
SpotX	Third-Party Tracking Technologies	Advertising Tracking Technologies SpotX is a video ad serving platform, which provides us with video advertising solutions across desktop, mobile and connected devices, and is used to collect data used for recommending content that may interest you. Privacy Policy
WhiteOps	Third-Party Tracking Technologies	Strictly Necessary Tracking Technologies We use WhiteOps for the purpose of fraud detection and prevention. Privacy Policy
New Relic	Third-Party Tracking Technologies	Strictly Necessary Tracking Technologies This cookie allows us to detect bugs and security issues.
FreeWheel	Third-Party Tracking Technologies	Advertising Tracking Technologies FreeWheel is advertising management solution, and is used to collect data used for recommending relevant related content and advertisements. Privacy Policy
ScorecardResearch	Third-Party Tracking Technologies	Performance Tracking Technologies ScorecardResearch is used to help with the collection of Internet web browsing data on specific websites that have enrolled in a broad market research effort by comScore, Inc. to create reports on Internet behavior and trends. As part of this market research effort, participating websites agree to deploy ScorecardResearch web tags throughout their site. These tags send a message to ScorecardResearch that causes ScorecardResearch to drop a cookie. ScorecardResearch uses the combination of tagging and cookies to help websites count users who have visited and seen a page or various parts of a page. You can visit their Privacy Policy or Opt-out option.
Aniview	Third-Party Tracking Technologies	Performance Tracking Technologies Aniview is the platform we use for hosting our online videos. It uses cookies to track how people watch videos; including how much of each video is watched and how many videos each visitor views. Privacy Policy
LiveRamp	Third-Party Tracking Technologies	Advertising Tracking Technologies LiveRamp is a data connectivity platform which enables companies and their partners to better connect, control, and activate data to transform customer experiences and generate more valuable business outcomes. To learn more about LiveRamp’s use of Tracking Technologies please visit their Privacy Policy.
Analytics Cookies	First-Party Tracking Technologies	Performance Tracking Technologies These cookies are used to collect information regarding how the User interacts with the content on our Platform. We use the information to compile reports and to help us improve the Platform and to offer personalized products and content.
Other Tracking Technologies	First- and Third-Party Tracking Technologies	Strictly Necessary Tracking Technologies Other unlisted Tracking Technologies might be in use on internal sections of the Platform, in order to customize and simplify the user experience on the site by remembering choices you made and your log in credentials.

The Tracking Technologies listed below are only used on the Website:

Tracking Technology	Type	Purpose
Hubspot	Third-Party Tracking Technologies	Advertising Tracking Technologies Hubspot cookies may track your use of our website and allows us to link each visit to the information voluntarily provided by you in order to deliver marketing content more relevant to you and your interests Privacy Policy
Intercom	Third-Party Tracking Technologies	Performance Tracking Technologies We use Intercom cookies to provide customer support functionality, track information about logged-in users, generate session statistics and keep conversation history between logged-in users and TRX admin via internal chat facility. Intercom Privacy Policy
FullStory	Third-Party Tracking Technologies	Performance Tracking Technologies FullStory is an analytics service provided by FullStory, Inc. Privacy Policy

How to manage your cookie settings

If you would like to delete cookies/Tracking Technologies or instruct your web browser to delete or refuse cookies/Tracking Technologies, please visit the help pages of your web browser. Please note, however, that if you delete cookies/Tracking Technologies or refuse to accept them, you might not be able to use all of the features we offer, you may not be able to store your preferences, and some of our pages might not display properly.

Please note that we do not recognize or respond to automated browser signals regarding Tracking Technologies, including “Do Not Track” requests.

Information about cookies is usually found in the “Help” section of the web browser. Below are some links to some commonly used web browsers:
Turning off third-party cookies/Third-Party Tracking Technologies – You can turn off certain Third-Party Tracking Technologies/targeting/advertising cookies by visiting the following link:
Network Advertising Initiative
You find more information about cookies and the following third-party websites here:

http://www.allaboutcookies.org/