VentureBeat Delivers Seamless Livestream Experience with EX.CO's Online Video Platform
Goal
Partner with a reliable video technology provider to deliver a flawless livestream experience across all platforms and devices—setting the stage for future video monetization and expanding audience engagement through high-quality live content.
VentureBeat is the premier destination for technology leaders navigating the rapidly evolving landscape of transformative technologies. The publisher specializes in delivering insightful coverage, analysis, and practical guidance on the technologies shaping the future of business.
We needed a livestream partner we could count on—and EX.CO exceeded every expectation. The setup was intuitive, the performance was flawless, and the support was top-notch. It’s rare to run a live event without a single issue, but that’s exactly what happened. We’re excited to continue working with EX.CO to bring future events to life.
The Challenge
As the premier destination for technology leaders, VentureBeat needed a reliable livestream solution for a high-profile scheduled event. Given its reputation for covering transformative technologies and guiding future business leaders, VentureBeat couldn’t afford delays, buffering, or technical hiccups that could undermine the audience experience. The goal was to find a trusted partner who could deliver broadcast-quality performance across devices—without complexity.
The Solution
VentureBeat turned to EX.CO’s Online Video Platform (OVP), which includes a robust, flexible livestream offering. Through the EX.CO platform, VentureBeat was able to easily input their livestream feed, which EX.CO’s media server converted into an HLS format for smooth, high-quality delivery through EX.CO’s video player.
EX.CO supports a range of popular streaming protocols including RTMP, RTP, and HLS, ensuring compatibility with various stream types and production setups. The platform’s end-to-end livestream workflow—from ingestion to conversion to playback—ensured that the entire process remained reliable, scalable, and simple.
While this initial livestream event was not monetized, VentureBeat is planning a second livestream in May, with the potential to include pre-roll, mid-roll, and post-roll monetization powered by EX.CO’s ad-serving capabilities.
The Result
VentureBeat’s livestream event was executed flawlessly using EX.CO’s online video platform. From start to finish, the stream delivered a smooth and stable viewing experience with zero buffering, delays, or technical issues—a critical requirement for an audience of tech-savvy professionals who expect nothing less than premium quality.
The EX.CO platform handled the entire livestream workflow seamlessly, from ingestion to playback, allowing VentureBeat to focus on the content and audience engagement rather than troubleshooting. The VentureBeat team was highly impressed with the reliability and ease of use of the platform, and expressed confidence in EX.CO as a trusted livestream partner. As a result, they plan to build on this success with a second livestream in May, where they’ll have an ption to leverage EX.CO’s built-in monetization features including pre-roll, mid-roll, and post-roll video advertising.
Though VentureBeat’s livestream event was scheduled, EX․CO offers other types of livestream solutions including 24/7 live content, breaking live coverage, and recurring events, each of which can be easily set up via the platform–giving publishers like VentureBeat ample options to try.
Key Takeaways
For media brands with tech-savvy audiences, flawless livestream delivery is essential—and EX.CO delivered.
With support for HLS, RTMP, and RTP, EX.CO makes it easy to integrate its online video platform with existing production workflows.
EX.CO’s OVP grows with your business and can incorporate video monetization capabilities into all livestreams.
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