EX.CO Expands Video Ad Server Capabilities to Upgrade Programmatic Auctions for CTV and DOOH

The machine-learning video platform for every screen

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Monetization

Maximize revenue with our machine-learning yield engine

Multi-screen

Increase revenue by capturing all ad opportunities across web, CTV, and DOOH.

Demand agnostic

Optimize revenue across all demand sources and connection types.

Ad server

Leverage machine learning to maximize profits by optimizing auctions.

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Video Player

Captivate audiences with video at scale

Lightning-fast video player

Optimized for Google Web Vitals for smooth performance.

Versatile layouts

Adapts to any device and format—web, mobile, mobile native app, horizontal, vertical, sticky, and gallery.

Fully customizable

Easily modify player appearance and behavior for a native look and feel.

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Video CMS

Streamline video content management

One intuitive interface

Upload, discover, and curate video playlists in a centralized platform.

AI-driven contextual recommendations

Scale video across your entire website with large language model (LLM)-based contextual matching.

Premium video content marketplace

Access a vast library with video content updated daily from top-tier sources, and curated playlists.

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Deliver video ads to audiences everywhere

CTV, DOOH, and OLV

Upgrade your monetization capabilities with the EX.CO machine-learning-based ad server across environments.

Strategic ad placement

Serve ads on connected displays where your audience frequents.

Target with precision

Reach key audiences with ads using real-time demographic, interest, and behavioral data.

Effortless livestreaming made simple

Scalable and reliable broadcasting

Deliver high-quality global broadcasts with HLS, RTMP, and RTP.

Cross-device support

Reach engaged audiences on desktop, mobile, and tablet.

Flexible monetization

Monetize your livestreams using EX.CO’s machine-learning yield engine.

Analyze business impact with ease

Real-time insights

Monitor key metrics like video activity, impressions, and revenue.

Automated report builder

Compare video performance and schedule reports for your team.

API connectivity

Access and manage your video experience data through our robust API.

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Going beyond the ordinary

Accessible video experiences

Ensure inclusivity with captions and adjustable controls.

Video security assurance

Protect your data and revenue with solutions that adhere to the latest privacy standards.

Premium Support

24/7 support and a premium SLA to help you achieve your goals.

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Solutions tailored for your business

Publishers

Advertisers

Ad management partners

CTV + DOOH

CTV and DOOH

Why leading media companies choose EX.CO

Natalia Peña Rodíguez
Commercial Director, Grupo El Progreso
Video is essential to our strategy due to audience demand for high-quality content. Monetization was a challenge until partnering with EX.CO, which has significantly boosted viewership and revenue. Their technology and expertise are now vital to our success.
7x
average gross RPM lift*
40%
higher video dwell time*
>3x
higher viewability
*Within the first 30 days
Jason White
Chief Product & Technology Officer, The Arena Group
We continue to strive to create more meaningful video experiences that captivate and resonate with our audiences. Our strong partnership with EX.CO has allowed us to deliver more contextually relevant video content, resulting in not only higher engagement but also a lift in revenue.
+115%
average gross RPM lift*
27%
higher video dwell time*
*Within a six-month time period
Scott Gill
Managing Director, 1XL
A strong relationship with a video technology partner is vital. EX.CO's innovative and collaborative solutions play a key role in our network's audience engagement and revenue growth. Our strategic partnership thrives on fresh challenges, in step with industry demands, that massively contribute to our long-term success.
2x
average gross revenue
lift across network
30M+
player loads monthly
~4x
higher dwell time
Randy Petersen
Founder, BoardingArea
We saw 100% incremental new revenue in addition to the other benefits of the player. Even our lowest readership sites have seen a welcome revenue boost to the tune of 23%. Beyond the value of the revenue is the value of the service we get from EX.CO–simply extraordinary.
27%
average revenue lift per site
12M+
player loads monthly
3x
more dwell time*
*Compared to the average session duration
Ciaran Scarry
Advertising Director, Autovia
EX.CO's contextual recommendation engine enhances our UX by matching video recommendations to specific content, which is crucial for our in-market audience researching their next car purchase. A minor adjustment, but a major game changer for us, as highly-relevant content captivates and engages our readers.
80%
relevancy match rate
4x
higher engagement
rates
30%
decrease avg. negative
interactions
Grant Whitmore
VP of Ad Technology & Programmatic Revenue, Advance Local
EX.CO has transformed video into a significant revenue driver, far exceeding our expectations. They made video a new reality for us, significantly boosting revenue with relevant contextual video recommendations. We'll definitely be expanding our video strategy with EX.CO well into 2025.
7-figure YoY
revenue lift*
58M+
player loads
*Within the first 24 hours
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World-class security and compliance

Google Certified Publishing Partner
ISO/IEC 27001-2002 Certified Company. MQA Certification UK Ltd.
IAB member
IAB Europe Transparency and Consent Framework Registered Vendor
AOP Associate Member
Trustworthy Accountability Group
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